Tips to Choose the Ideal Domain Name
By Sophia Carcia

The first step of any website creation is purchasing a domain name. Choosing a domain name is not as easy as choosing a theme for your website design. This is because an ideal domain name that is well recognized by search engine will gain more traffic to your website. More traffic means more sales. Then how to make your domain generate more organic traffic to your website? Coming up with a good domain name requires a combination of knowledge, strategy, imagination.

First and foremost, it is necessary for you to know some basic terms and get a clear idea of how domain names work. What is a domain name? It is a web-base address for your online presence telling people from all around the world where your website is located. A domain name is composed of two labels separated by the dot. These two parts both are very important to any website and also reflect your business. For example, cheapwebdesign.com could be a good domain for you if your company are designing website for small businesses.

The left part of a domain name is a very crucial and decisive part. Ideally, it should be short, catchy, memorable, easy to pronounce and spell and avoid from someone else's trademark.

The right part of a domain name is known as top level domain. Domain names are classified into three kinds according to the Internet Assigned Numbers Authority (IANA). They are top-level domains (TLDs), Generic top-level domains (gTLDs) and Country-code top-level domains (ccTLDs). TLD domains are the most common domains extensions that if familiar to every website users, such as,.com,.net, and.org domain extension. Generic top-level domains were created with different meanings. You may be not so familiar with them, for example,.biz,.name, and.me. Finally, Country-code top-level domains were designed especially for websites related to particular countries, for instance,.cn (China),.uk (United Kingdom), and.ro (Romania). Then which type of extensions should you choose for your website? Does it affect your business? Of course, the answer is yes.

Most of us may think that.com is the best extension to buy. However, this is not always true because the target audience of your website will also plays a great role in this question. If you are expecting local visitors from a particular country (i.e. Canada), it is important for you to register for example,.ca extension to telling people that you are operating out of Canada. This would indicate to search engines that the content of the site is related to the country in question, which would improve the search rankings of the site for search queries coming from the same geographical location. Then with your regular content published, you will gain a large audience base from Canada.

However, if you are going to launch a website with general information so that your audiences have no geography difference, you may be not required to by a specific ccTLDs because you are expecting as many people as possible from all around the world to read your content. Then it is advised that you had better to go for TLDs or gTLDs domains because they will telling the search engines that your website is global in nature, with no bias towards any areas.

Overall, a name plays a prominent role when people discover, remember, think about, talk about, search for, or navigate to a website. Therefore, it is very important to choose two ideal labels to make up a perfect domain for your website. In addition, it is also important to choose a ideal web host for your website. Your target audience should never be overlooked. When shopping a web host for your website, it is a good idea to find a provider from where your visitors are, that is to say, if you have audience in the United States, you had better find a provider for USA.

About the Author:

Leading web hosting company rel=nofollow hostease located in Dallas, United States, providing shared web hosting, dedicated servers and domain register service for small to middle size business at very attractive prices. Free online tips about web hosting, online business, SEO marketing, domian, blogging. Hostease which offers rich features and excellent customer service and also guarantees. With 99.9% uptime and the 24/7 customer service (Live chat, toll-free phone) unlimited space and bandwidth, you will find the best service to meet your needs.